Founded by Jade Leaman, Sewn by MOB is the latest fashion initiative making waves in First Nations fashion.
Sewn by MOB was founded in 2025 by proud latje latje woman Jade Leaman on the concept of a supportive creative community.
"Currently, I'm a second-year fashion student studying at UTS, which has been so amazing, and I have met so many beautiful and talented people," Leaman told Style Up (a National Indigenous Times publication).
"I'm working toward becoming a creative director within the fashion industry, I am doing multiple internships to support this journey as well.
"Sewn by MOB is a fashion initiative I founded in 2025, with the aim of it becoming a platform for creative mob to connect with each other on photoshoots, and create a community that supports the vision of creating more indigenous representation within fashion.
"Sewn by MOB started with my first idea of wanting to create fashion workshops for youth, but then I began to lean towards what I had always loved doing, which was photoshoots."
Leaman said while Sewn by MOB is "aimed towards the fashion industry" generally, it has a particular focus on "the Indigenous talented designers and creatives within the fashion industry (who) haven't had the opportunity to collaborate within a photoshoot space".
"I think it is incredibly important and essential to have diversity within the fashion industry," she said.
"I personally always believe there is always more we can do, and the fashion industry is far from perfect. I believe Indigenous designers can be placed in this invisible but very real box.
"That predetermines how we must design and create in order to be considered Indigenous designers. I'm currently working on an article I hope to publish on this very same topic.
"Through Sewn by MOB, a goal of mine is to become educated on the level of existing opportunities for mob as well as my own cultural identity and how I could better support the First Nations fashion community through Sewn by MOB."
The multi-talented creative aims to further grow Sewn By MOB in 2026, through both print and digital platforms.
"I want to continue to grow our presence within the fashion industry as well as our online presence," Leaman said.
"I'm so passionate about photoshoots and creating photoshoots that mean something, and create positive change for the fashion industry.
"Art, culture and connection is what makes us human, and I want to be in a career that intertwines both culture and fashion.
"I want to continue sharing our story and projects through fashion magazines and media, showing First Nations people that there is a space for us on the main runways and main stages of the fashion industry. "
Leaman is passionate about exploring her own Aboriginal culture and heritage.
"On a more personal level, I am on a journey of learning more about my Aboriginal culture, as I grew up extremely disconnected and have always felt a part of my identity missing," she said.
"I'm deeply passionate about intertwining myself further into the community and learning more traditions and history.
"I'm also going to be working towards producing a photoshoot every month, as well as an exciting collaboration between friends that will spotlight different cultures standing together with one vision in mind."
An advocate for fashion and First Nations peoples, Jade Leaman has curated a business model that is set to impact and influence the fashion industry.
"I'm so grateful for the community Sewn by MOB is creating and all of the amazing designers, models and creative talent who make the creative projects possible," she said.
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