Families across Fiji can now access a free parenting app offering practical support from pregnancy through to a child's first six years.

The Bebbo Pacific Parenting App was launched by the Ministry of Women, Children and Social Protection in partnership with UNICEF and support from the New Zealand Ministry of Foreign Affairs and Trade.

Developed with and for Fiji, the app includes guidance on child development, health, nutrition, learning through play, emotional wellbeing, positive parenting and child safety.

It also includes growth tracking, healthcare reminders and offline access for rural and maritime communities once downloaded.

Fiji's Minister for Women, Children and Social Protection, Sashi Kiran, said the app was designed to bring support closer to families.

"The Bebbo Parenting App is about bringing parenting support directly into every home," Ms Kiran said.

"It bridges the gap between policy and people by giving parents simple, practical and evidence-based guidance to help their children grow, learn and thrive."

The launch comes amid concerns about child welfare, poverty and access to early childhood support in Fiji.

Nearly 10,000 child welfare cases have been reported in Fiji over the past five years, while more than 80 per cent of children experience violent discipline.

A UNICEF-backed report released last year also found 28.2 per cent of children in Fiji were living in multidimensional poverty.

UNICEF Pacific Representative Hamish Young said many parents did not always have access to trusted advice when they needed it.

"Bebbo Pacific is here to support families in those moments," Mr Young said.

"We acknowledge the leadership of the Ministry of Women, Children and Social Protection, and the Government of New Zealand for their generous support and commitment to children in Fiji."

The app is free to download from the Apple App Store and Google Play Store.