Women's History Month – Jade Appo Ritchie

Nicole Brown
Nicole Brown Published March 5, 2026 at 10.00am (AWST)

Jade Appo Ritchie does not slip quietly into a room. She arrives, and people notice. Not because she is loud, but because she is present. She moves through the space easily, greeting, laughing, leaning in to listen. She is approachable, generous with her attention, yet entirely certain of who she is.

It is the kind of presence that comes from knowing your story, your Country and your worth. That certainty allows her to hold a boardroom's focus as confidently as she holds space in community. She can command a room and still feel completely at home in it.

It is this balance between grounded confidence and warmth that makes Jade so compelling.

By day, Jade is the General Manager of Business Development at Tellus, one of Australia's most significant environmental services companies. Tellus operates Sandy Ridge in Western Australia, the country's first commercial geological repository for hazardous waste, and is progressing the Chandler Facility in the Northern Territory, a project designed to permanently isolate waste, deep underground in stable geological formations.

It is highly complex, high stakes work. The kind that requires navigating governments, major resource companies, environmental regulators, Traditional Owners and international investors. It demands commercial sharpness, political intelligence and cultural fluency in equal measure.

Jade moves comfortably between those worlds.

Her portfolio spans mine rehabilitation, complex land remediation, decommissioning and hazardous waste isolation across Australia. Whether she is in a boardroom or on Country, she brings the same focus: long term responsibility. She understands risk and capital, but she also speaks fluently about consent, intergenerational obligation, mutual benefit and what it truly means to safeguard land for those not yet born.

"Justice isn't abstract," she told me. "It lives in contracts. It lives in who gets a seat at the table. It lives in who carries the risk and who receives the reward."

That clarity has shaped her work both inside and outside industry.

A proud Gooreng Gooreng woman, Jade grew up watching her father fight for Native Title recognition for their people. She attended meetings as a child, witnessing cultural authority alongside legal process. That dual literacy, understanding both Western systems and Aboriginal governance, now underpins her leadership.

She speaks openly about intergenerational trauma, about Sundays spent visiting family in prison, about the loss of her aunty to domestic violence. Not as spectacle. Not as currency. But as context.

Later this year, Jade will publish a book exploring Australia's relationship with justice as part of a First Nations focused series. I have been fortunate to read an early draft. It opens with her Nan, described not as "the rock," as people often say, but as the backbone of the family. Jade writes that the word fits better. Nan was not hard or unyielding. She was the thing that kept them upright when they would otherwise crumple, bending with them and straightening them out again when needed.

It is not accidental that Jade begins there. For her, justice has never been about punishment or political theatre. It is about what holds people upright and what actively works to push them down. She is often publicly critical of colonial systems that continue to harm and oppress First Nations people, questioning whether the institutions that claim to protect us are, in fact, structured to contain and harm us.

She challenges the way resilience is often romanticised.

"Resilience has become a commentary on how beautifully we suffer," she said in a recent speech. "I am less interested in being described as strong and more interested in finding the places where I can show up as my kind and gentle self and still have an impact in a world that feels increasingly divisive."

It is a radical reframing. Particularly in spaces where First Nations women are so often praised for endurance rather than influence.

Jade does not reject strength. She simply refuses to let it eclipse her humanity or confine her to the familiar narrative of the "strong Black woman" who absorbs everything without complaint.

In recent years she has spoken publicly about deaths in custody, discriminatory policing and the political narratives that inflame division. She sits on boards, mentors emerging leaders and works across sectors to create structural change.

Colleagues describe her as relentless in delivery. The person who turns ideas into outcomes. She is deeply motivated, commercially astute and utterly reliable, trusted to see things through. A workhorse, yes, but one driven by purpose rather than ego.

And yet, what strikes me most is not volume, but steadiness.

Friends describe her as loyal and deeply caring. Younger women watch closely as she navigates executive leadership, authorship, motherhood and advocacy without fragmenting herself to fit expectations.

She integrates those identities rather than compartmentalising them.

When I ask her what drives her, she does not talk about career milestones or recognition. She talks about justice.

"It's the idea that if we can dismantle the systems that oppress us, if we can remove the barriers that were built to exclude us, then our people can thrive without obstruction," she says. "That possibility keeps me going."

She speaks about generational change, the belief that each generation can inherit something better than the one before it. And she does not shy away from naming the moment we are in.

"The world I am raising my children in feels volatile," she says. "We are seeing overt racism in ways that feel familiar and yet newly emboldened. The hate can be palpable. As a parent, I feel a responsibility to protect my people, and protecting future generations means confronting racism, educating honestly and building unity strong enough to withstand bad actors."

She often returns to the Uluru Statement from the Heart. "When we have power over our destiny our children will flourish. They will walk in two worlds, and their culture will be a gift to their country."

For Jade Ritchie, that is not poetry. It is a mandate.

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