Little Rocket has joined forces with Donate Life to increase awareness about organ donations within the Indigenous community, aiming to strengthen the community's wellbeing.
Little Rocket is an Indigenous owned and operated full-service marketing and creative agency providing end-to-end strategic and innovative solutions.
Historically, First Nation individuals have faced difficulties in receiving organs when needed, but collective effort can bring about positive change.
Signing up for organ donation is a straightforward process that requires only a minute of one's time, a phone, a Medicare Card, and a visit to donatelife.gov.au.
Together, with the collective efforts of Little Rocket and Donate Life, the campaign aims to provide a stronger and healthier community by encouraging more Indigenous people to support organ and tissue donation.
Organ and Tissue Authority CEO Lucinda Barry AM is looking forward to the roll-out and the positive change it can provide to Indigenous communities.
"Little Rocket was awarded a 2021 community awareness grant due to its expertise in communicating with First Nations people, particularly in the health space," Ms Barry said.
"I look forward to seeing the impact of the resources they created as they roll out to Aboriginal Community-Controlled organisations and the many First Nations stakeholders who work with Little Rocket."
Donate Life Week runs from Sunday 23 July until next Sunday, 30 July, with events and activities taking place across the country.
