Melbourne United has announced a partnership with major sponsor Trojan Tools to bring 40 young Indigenous basketball players and their families from Shepparton to their game against the Adelaide 36ers on Sunday, October 13.
Thanks to United and Trojan, the young players from the Yorta Yorta Turtles will travel by bus to the game, where they will participate in a pre-game clinic on the John Cain Arena court before experiencing a Melbourne United home game.
Following the game, the group will have an exclusive Q&A session with Melbourne United players.
Gunai Kurnai man Ricky Baldwin from the Koorie Basketball Academy organised the experience and believes it could be life-changing.
"A lot of these kids don't ever get to do these sorts of things," he said.
"It's something they're not going to forget for a very long time.
"For a lot of them, this will be their first experience with professional basketball."
He noted that Trojan's involvement is significant for the community, emphasising inclusivity and showing kids that elite sports are accessible, regardless of their background.
"For United's sponsor Trojan, to want to get out within the community and make a difference is special.
"It's about these kids being able to see elite sport and know that they are capable of doing this, that it's not out of reach because of their background or where they live."
Yorta Yorta Turtles coach Percy Dryden echoed this sentiment.
"About 90% of these kids have never been to an NBL game, and they're over the moon to be able to get this opportunity," he said.
"It's a really big deal for them. I know how excited they are because every day they're asking, 'how many more days?'"
Mr Dryden emphasised the positive impact on the kids.
"I think it creates a really strong connection between the kids and the club and gives them something to aspire to be," he said.
"They'll be able to see it right in front of their eyes and know that this is a level they can get to if they work hard enough."
Trojan Tools Marketing Communications Manager Genevieve Bolzon highlighted their commitment to the initiative.
"When Melbourne United approached us with this concept, we immediately wanted to be involved and bring it to life," she said.
"By facilitating this trip, we hope to create a memorable experience for the young players, one which will inspire them to continue pursuing their passion for basketball, aim high, and believe in their potential.
"Being able to give back to local communities and drive initiatives like this one is incredibly rewarding for us, and we couldn't be prouder to make this special day a reality."
