A circuit breaker move across the country 10 years ago changed the course of Bronson (Gugubi) Richards' life.

When he was 15 years of age, his mother moved them from Cairns to Perth, where he still lives, to get away from an environment of drugs, violence and crime.

Now 25, the proud Ewamian and Kuku Yalanji Man will draw from his experience during his speaking engagement at this year's National NAIDOC Forum in Boorloo/Perth on 4 July.

The NAIDOC Week theme this year is 'The Next Generation: Strength, Vision and Legacy', a theme that fits well with Mr Richards.

His first business, Visions of Tomorrow known as Visions OT, is a clothing brand that he established five years ago.

"The concept behind Visions is a reflection of my life, to escape darkness of the past and go towards the light of the future - I like poetry," Mr Richards said.

"It's expression through clothes, and I have a passion for sustainability and now going towards a sustainable route with every purchase a tree will be planted, and we use recycled packaging."

Mr Richards said he uses the banner of Visions for other things such as mentoring and leadership.

"I've done Indigenous mentoring at schools, with Clontarf, the Deadly Sister Girls, and at Moora remote community, and I also do giveaways with my other brand, 365," he said.

"Essentially, I'm working on a tree and there's a whole bunch of branches.

"The trunk – the trunk is country – my Aboriginal name means 'man of the country', and I'm very focussed on sustainability, giving back and caring for land.

"The first branch that spouted was Visions, the clothing brand, the second business is with my dad, a Queensland-based Aboriginal consultancy, that consults on cultural heritage, land management, conservation, cultural mentoring, ranger co-ordination programs and cultural awareness training.

"One day, Visions won't be a just clothing brand, but an organisation, one around Aboriginal business with environment and sustainability, including rehabilitation projects."

Adding to Mr Richards' tree is his modelling, but that metaphoric branch has been cut "because I had other dreams".

He did participate in the six-week Mr NAIDOC Program and finished as runner up.

"It was an awesome experience, I got to spend a lot of time with my friend Jaden Marsh who won Mr NAIDOC and it was great to see him succeed, I've been mentoring him for six months, we both grew up in the same circumstances."

Mr Richards was also nominated for the Youth NAIDOC Perth Award; the winner will be announced 12 July.

At the National NAIDOC Forum, Mr Richards will be speaking about reconciliation, mindset, emotional intel, leadership and the next generation.

National Indigenous Times is an official media partner of Perth's National NAIDOC Forum. Tickets can be purchased on Humanitix.