Why advertise?

If you've got a message you want to get out to Indigenous and non-Indigenous Australians, then there's no more effective vehicle than NIT.

NIT is widely recognised as the nation's leading provider of Indigenous specific news and current affairs. We've broken more major news stories than all of our competitors combined and our stories are routinely picked up nationally and internationally by other media outlets.

Put simply, NIT has become a must-read for anyone with an interest in Indigenous affairs. And that's very good news for NIT advertisers!

Who reads NIT?

Every fortnight, our print version of NIT reaches at least 60,000 black and white readers around the nation.

NIT is well-read by people working within Indigenous affairs. It's also well-read by mainstream media organisations and senior decision-makers in Government and private enterprise.

Our subscription database - readers who receive NIT direct to their home every fortnight - reads like a Who's Who of Indigenous affairs and Government. We also have a very strong grass-roots readership of Indigenous and non-Indigenous people who want to know how the decisions made in Indigenous affairs affect their every-day lives.

Rates

The casual rate for an advertisement in NIT is $17.50 per column centimetre including GST, but discounts do apply for multiple bookings, and there are separate rates for Government organisations. If you represent a government department, you can contact us and we’ll provide you details of your special rate, plus your government-appointed advertising agency.

Colour - does it work and what’s it worth?

Colour advertising does work. That's why most major corporations - like Coca-Cola and McDonalds - use it. The human eye is naturally drawn to colour. Adding colour to your advertisement in NIT is simple - just ask our sales consultant to include colour in your ad. It costs just $350 and is a very small price to pay to ensure your investment has the desired affect.

Targetted advertising

NIT can tailor your advertising needs to specifically target regions or states. For example, you might want to get a message specifically to West Australian readers. No matter what your requirements, we can tailor a special package just for you.

For details on getting your message out to Indigenous and non-Indigenous Australians, phone our national sales office on 1300 786 611.

How to work out your ad size

*Tips on effective advertising: Businesses that don't advertise die, or so the old saying goes. But getting the most out of your advertising dollar can be a confusing maze. Read on to find out about the 7 habits of highly effective advertisers.

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